IDG has just completed its highly-anticipated annual industry white paper, with over 300 pages of content. Historically, this flagship publication has been a premier resource for IDG’s publisher, developer, retailer, distributor, media and manufacturer clients – as a comprehensive and encyclopedic resource for all members of the video game industry. Extensive coverage of its core territories, which include the US, Japan, Canada, UK, France, Germany, Spain, Italy, Benelux, and the Nordic region are all captured in great depth. However, with so many new developments and territories helping to grow and diversify the market, IDG has expanded its global coverage this year beyond its traditional universe of North America, Western Europe, and Japan. In addition to these core territories, this year’s industry white paper features our initial launch coverage on emerging market territories – which are providing new growth opportunities for the video game industry. These new coverage territories include Russia, Poland, Greece, South Africa, Australia, the Middle East, and India. In the Spain chapter, IDG has also included a more robust and detailed Portugal section in this year’s Big Book.

Beyond the country chapters, IDG remains ahead of the curve on the key trends and drivers for the market as we look ahead through 2009 and beyond. IDG has included a detailed Executive Summary highlighting the key trends underpinning the industry’s current state of affairs, along with a European Market Overview. IDG has also revamped and revised its forecasted projections from the proprietary IDG Market Model, featuring volume, value, tie ratio, and pricing forecasts for HW and SW by individual country and individual platform for 2008-2013E.

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